Marketing
Position Overview
This role is responsible for the end to end creation, development and execution of online demand generation marketing campaigns that generate awareness, leads and help accelerate customer adoption of Objective’s products, services and solutions. The role reports to the General Manager – Global Marketing and is based in North Sydney.
Day to Day Responsibilities
- Drive the development of global and execution of ANZ demand generation marketing campaigns.
- Production of innovative and creative content through thought leadership for different forums eg email, social media, advertising etc.
- Manage and nurture leads created through sales to pipeline (campaign to cash).
- Ensure the assigned marketing programs deliver the expected operational, business and financial outcomes that were originally forecast.
- Manage the marketing campaign dashboard/metrics.
- Directly engage and influence stakeholders including sales, customers, senior executives for the purposes of executing campaigns and other marketing initiatives.
- Negotiates and manages vendor and partner agreements in consultation with legal.
- Drives and creates marketing best practices for campaigns to ensure process improvement and efficiency resulting in higher returns on marketing investment.
Core Competencies
- Applying Expertise – uses job related skills and knowledge to define best practice.
- Balancing Customer and Cost – adds value to customers and takes action to increase profitability and/or productivity.
- Delivering Results – remains positive and takes difficult decisions in order to succeed in complex or stressful situations.
- Leading and Managing People – provides clear direction that others follow and helps others to be successful.
- Making an Impact – Plans and adapts approach, using different styles to influence and resolve conflict.
Expected Commercial Profile
- University Degree Qualified.
- Experience of working in a technology driven organisation.
- Has a strong understanding of marketing principals and best practices.
- Experience in developing and executing demand generation campaigns.
- Strong project management experience working with a cross functional team to meet deadlines and budgets.
- Proven success in managing multiple initiatives.
- Possesses solid presentation and communication capabilities.
- Self starter with the drive and ability to execute alone.
You must have the right to live and work in this location to apply for this job.
We are encouraged by your interest in building and developing your career with Objective. Please note we often receive a large number of applications for advertised positions, we will assess your suitability for this role and we will be in contact only if you have the suitable experience, otherwise we will hold your details on file for future opportunities
We request that no agencies or advertising websites are to contact Objective Corporation regarding this job.
No Agencies Please.